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14-Day Sprint

14-Day Strategy & Launch Assets From Your Diagnostic Score.

Built from your Diagnostic: not a generic template. Every Sprint starts with your actual scores, so the fixes are specific to your product.

Haven't run the Diagnostic yet?
The map

Every deliverable maps to a pillar the Diagnostic already scored.

Same three pillars, same colors, same 9-Parameter Framework that runs the free Diagnostic and the full Audit.

Pillar 01

Core Positioning

01Positioning Statement & Architecture02ICP & Persona Definition03Competitive Differentiation Framework
Pillar 02

Messaging & Value Prop

04Messaging Framework / Message House05Homepage Copy Rewrite06Core Sales Messaging08Pricing & Packaging Sanity Check
Pillar 03

GTM & Launch Velocity

07Launch / GTM One-Pager09Scorecard Delta (Before / After)

If you recognize this color coding from the 9-Parameter Framework diagram, that's the point: the Sprint rebuilds the exact pillars your Diagnostic scored lowest, in the same system, so the fix reads as an extension of the diagnosis rather than a different product.

How the 14 days run

A focused two-week build

The timetable below is a working rhythm, tightened to what the Diagnostic flags as your weakest pillar.

DAYS 1-2

Diagnostic Deep-Dive

Your scores and primary friction reviewed, scored, and prioritized with you.

Executive Strategy Deck
DAYS 3-7

Positioning & ICP

Positioning and messaging built on the exact gaps the Diagnostic found.

Core Messaging System
DAYS 8-12

Messaging & Sales Assets

Homepage copy, core sales messaging, objection handling and battlecards.

Homepage Copy & Battlecards
DAYS 13-14

Delivery & Scorecard

Final assets delivered and the before / after scorecard delta reviewed.

Final Delta Scorecard

One round of revisions is included per deliverable: your team stays in the loop at each of the four checkpoints rather than waiting for a single final reveal.

Is it for you?

Built to fix what the Diagnostic found

The Sprint is an execution engagement, not a discovery we make generic.

✓ Built for

Teams who scored in a "needs refinement" or "critical gap" range on the Diagnostic and need the fix executed, not just diagnosed. You already know where the gap is, the Sprint closes it.

✕ Not for

Pre-MVP concepts, or teams who haven't run the Diagnostic yet. If that's you, run the free Diagnostic first so the fix targets your real gaps rather than guesswork.

The target shift

The scorecard delta the Sprint targets

Same 9 dimensions, rescored after delivery. Represented as an illustrative before / after; it is what the Sprint is designed to move, not a promise to any specific customer.

42/ 100High Risk

Before

86/ 100Market Ready

After

The Sprint targets the exact leakage points dragging down your score. You get a full rescore at Day 14 to measure your positioning delta.

Ready to lock your positioning?

For teams ready to fix what the Diagnostic found.

Not sure it's the right fit? Run the free diagnostic first. It tells you exactly what you need.